> ## Documentation Index
> Fetch the complete documentation index at: https://docs.videntic.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Publish a blog post

> Close a ranked content gap by drafting with Sira and publishing to your CMS.

This is the main value loop of Videntic: ranked gap → drafted post → CMS draft → published article. Twenty to forty minutes, depending on how much editorial polish you want to apply.

<Info>
  Blog generation is available on **Pro** and **Max** plans. You'll also need an active CMS integration — see [Shopify](/integrations/shopify) or [WordPress](/integrations/wordpress) before starting.
</Info>

## Step 1: Pick a gap

Open **Content gaps** from the dashboard. Gaps are ranked by impact.

**Your task:** pick one from the top five. In practice, the very top gap has the best ratio of effort to expected AI Visibility lift.

**Quick tip:** scan the **Recommended content type** column and pick a format your team is good at. A gap tagged "comparison guide" produces a different artifact than one tagged "how-to".

## Step 2: Read the brief

Click the gap to open its detail view. You'll see:

* The prompt the LLM was asked.
* The competitors cited instead of you.
* The recommended content type.
* A list of suggested angles.
* Evidence from the competitor responses — quotes and cited sources.

**Your task:** decide the angle you want to lead with. Sira can switch angles later, but giving it a clear starting point produces a tighter first draft.

## Step 3: Draft with Sira

Click **Draft with Sira** inside the gap.

Sira's Content Creator specialist writes a full draft targeting the prompt. For a standard blog post, expect **30–90 seconds**. You'll see the draft open in the Drafts editor when it's ready.

<Info>
  Sira uses your uploaded [brand documents](/features/sira-ai#brand-documents), your site's content index, and the gap brief as context. If the first draft isn't on-brand, you're probably missing a brand document — adding one is usually the fastest fix.
</Info>

## Step 4: Review and revise

Read the draft. Most drafts will need a pass — either minor edits inline, or Sira revisions.

Common revisions that work well:

* *Shorten the intro to three sentences.*
* *Add a comparison table with the competitors from the brief.*
* *Rewrite section 2 with a more skeptical tone.*
* *Make the conclusion less promotional.*
* *Replace the second example — use \[specific thing] instead.*

**Your task:** get the draft to "good enough that a subject-matter reviewer can finish it". Don't try to make it perfect in Videntic — your CMS is a better place for the final polish.

## Step 5: Send to your CMS

When you're happy with the draft, click **Publish to Shopify** or **Publish to WordPress** (depending on your active integration).

Videntic pushes to your CMS as an **unpublished draft** with:

* Title and slug optimized for the prompt.
* Meta description.
* Full body with headings, microcontent, and internal links.
* Schema.org markup (Article, HowTo, FAQ, or Product) already attached.
* A placeholder spot for a featured image — you supply the asset in your CMS.

<Note>
  Videntic never publishes live articles on your behalf. It creates drafts. The final publish action stays with your team.
</Note>

## Step 6: Final editorial pass in the CMS

In Shopify or WordPress:

1. Open the draft.
2. Add your featured image.
3. Have a human do a final editorial pass — fact-check claims, adjust tone, add links to your product pages if missing.
4. Publish.

**Quick tip:** if the draft references competitor claims, double-check the claims are still accurate before publishing. LLMs can quote confidently-wrong facts, and Sira inherits that risk.

## Step 7: Watch the gap close

The gap doesn't disappear from your list immediately — LLMs need to re-encounter the new article. In practice:

* **1–2 weeks** for the model to notice the new page and start citing it (faster for news-heavy models like Perplexity).
* **1–2 analysis cycles** for the gap to drop off your list.
* AI Visibility and Share of Voice shifts show up as the next report's trend line.

If a closed gap hasn't moved after three analysis cycles, your article probably hasn't been indexed properly. Check the page's GEO‑16 audit — often a Structured Data or Metadata pillar is failing.

## What's next?

<CardGroup cols={2}>
  <Card title="Content gaps" icon="lightbulb" href="/features/content-gaps">
    Go back for the next ranked gap.
  </Card>

  <Card title="GEO audit" icon="list-check" href="/features/geo-audit">
    Make sure the new post is citable.
  </Card>

  <Card title="Work with Sira" icon="sparkles" href="/how-to/work-with-sira">
    Patterns for getting better drafts the first time.
  </Card>

  <Card title="Reports" icon="file-text" href="/features/reports">
    Track the Share of Voice lift in next week's report.
  </Card>
</CardGroup>
